For 110 years Buick has provided substantial, unpretentious luxury to everyone from Wall Street bankers to professional athletes. You might say the storied brand has done it all. It’s the foundation for today’s General Motors Company. It’s the foundation for America’s growth in the world’s largest automotive market. And in the 40s, when Detroit was at the top of its luxury game, fine automobiles like this magnificent Series 70 Roadmaster gave serious credibility to the line “Best Buy’s Buick”. One of only 1,869 1941 Roadmaster Convertible Coupes commissioned, this AACA National First Prize winner is certainly some of the coolest metal to ever roll down an assembly line. Thanks to its remarkable combination of smooth power and world class style, it sits at the pinnacle of luxury engineering. And if you’re a cultured enthusiast who’s looking for a clean, investment grade classic, it’s the fully restored masterpiece of your dreams!
The beneficiary of a recent, frame-off restoration that was completed with the help of famed Buick enthusiast Doug Seybold, this killer drop-top is one of the nicest tri-shields we’ve ever seen! Its restorers began by stripping its curvaceous, Harley Earl-designed body all the way to bare metal. When that heavy cleaning was complete, all of the car’s panels were assembled into a straight and precise profile that, thanks to hours of block-sanding, presents largely blemish-free surfaces. After that thorough test-fitting, a smooth coat of GM code 549 Sequoia Cream two-stage was teased to a glossy, show-stopping shine. And today, this Roadmaster’s prestigious appearance is a lust worthy representation of one of America’s most glorious eras of motoring.
Highly regarded competitors to some of the world’s finest automobiles, 30s-era Buicks combined proven bodies with America’s most innovative and powerful engines to create an unmatched sense of style and grandeur. When 1940’s Series 70 Roadmaster appeared, it was a bit more approachable, but no less prestigious. At the front of this convertible’s swank ‘torpedo’ body, a familiar chrome grille hangs a vivid Buick shield between streamlined parking lamps, chrome-trimmed, Buick-branded headlights and a detailed, wraparound bumper. Above that grille, a removable alligator hood hangs blocky “BUICK EIGHT” lettering below a streamlined ornament and long, stainless flanks. At the back of that hood, a stainless-trimmed greenhouse rides between small wipers, correct chrome mirrors and a fresh black top that’s traced in subdued red piping. At the sides of that greenhouse, a low and wide fuselage anchors rapier-style door handles between small rock guards, “ROADMASTER” branded ventiports and fast-looking trim spears. And at the back of those spears, a classy “BUICK EIGHT” emblem floats among clear tail lights, a second wraparound bumper, ornate trunk hardware and a bright stainless exhaust tip.
Pre-war Buicks were strong, well-built luxury cars aimed at an upper class clientele that preferred a lot of substance. In 1940, that clientele was delighted when the brand debuted the industry’s most powerful engine, claiming 5 more horsepower than top-of-the-line Packards, 15 more horsepower than sister Cadillac models and 25 more horsepower than the largest Chryslers on the market. Lift this coupe’s clamshell hood and you’ll find a stalwart, 320 cubic inch Fireball 8 that twists powerful 7 to 1 compression into a buttery 168 horsepower. On the left side of the bright red mill, a correct air cleaner funnels fresh wind into Buick’s famous Compound Carburetion system. Below those carburetors, a newly minted air/fuel mixture swirls into a ‘valve-in-head’ I-head that’s centered above honed cylinders, Turbulator pistons and cast-in-place bearings. On the right side of those bearings, a correct points distributor sequences spark through black plug wires that are neatly loomed behind a metal, “Buick” stamped heat shield. At the front of those wires, a beefy radiator cycles water through pliable hoses and new screw clamps. And opposite that radiator, two glossy horns hang on the car’s clean, Sequoia Cream firewall. Not a detail was missed in this Buick’s top notch engine bay, and the correctly decaled powerplant is complemented by a roster of quality subsidiaries. A restored exhaust manifold leads spent gases down factory replacement pipes. There’s fresh stainless fluid lines and brand new wiring. And the car’s solid inner fenders and fully finished hood are covered in a calm coat of Satin Black paint.
While the original Roadmaster was essentially a well-optioned, slightly smaller Limited, Buick decided to build the ’40 model on GM’s hot-selling C-Body. Providing that chassis’ smooth, industrial strength ride is an independent front and solid axle rear suspension. At the center of that suspension, a 3-speed, column shifted transmission sends power to a restored rear end. At the edge of that drivetrain, a single-pipe exhaust system makes good use of a factory replacement muffler. Outside that exhaust, big drum brakes initiate quick, drama-free stops. Outside those brakes, Dante Red wheels spin wide whitewall tires around silver pinstripes and “BUICK” branded center caps. And, with a fully sorted undercarriage that’s ready to hit the road, this big cruiser would be right at home chauffeuring the family to their favorite dinner spot.
An excellent mix of new world style and old world luxury, this Roadmaster’s code 919 Red leather interior is the perfect place to parade down Main Street. The car’s heated front and manual rear benches are stuffed with fresh padding, covered in pleated leather and trimmed in era-correct hardware. In front of those seats, a Sequoia Cream dash hangs a correct Sonomatic radio, a rebuilt clock and textured gauges behind a stylish, engine turned instrument panel. At the base of that dash, fresh, high quality carpet is anchored by slick “BUICK” branded sill plates and protected by big, color-keyed floor mats. At the sides of that carpet, simple, stainless-trimmed door panels prop small pulls behind correct chrome handles. In front of the driver, an intricate, color-keyed steering wheel spins a full horn ring around a “Buick Eight” branded centerpiece. And behind the passengers, a snug-fitting convertible cowl snaps over a plaid patterned trunk.
The sale of this award-winning coupe includes a vintage owner’s manual, a Fisher body manual, a Buick shop manual, a Buick master parts book and a vintage marketing brochure.
Combining a high quality restoration with acute detailing completed by Doug Seybold, this investment grade Roadmaster is one of the best classics money can buy! Add in the car’s smooth drivetrain and low production numbers, and it’s virtually guaranteed to gain both value and exclusivity. We all know it’s becoming increasingly tough to find top notch pre-war cars. Don’t miss your chance to own one of the finest Buicks on the planet!